Nike Launches Their 2017 “Be True” Collection

Just in time for the summer, Nike has unveiled their 2017 “Be True” Collection. Be True started in 2012 by passionate Nike employees to connect with the LGBTQ community. The collection supports inclusion on and off the field of play. Nike believes in the passion and pursuit of sport by all athletes, a message articulated in the EQUALITY initiative that launched last February.

Included in this year’s collection are: 

the Nike Vapormax, which features an obsidian upper and the eight-color flag colors on the sole;

the Nike Flyknit Racer, which boasts the first-ever eight-color rainbow Swoosh;

the Nike Pegasus 34, which features a Pure Platinum upper and unicorn horn detailing;

the Nike Cortez, one of Nike’s oldest and most time-honored silhouettes with “BEENTRUE” on the insole, reminding us of the brand’s support of the community for decades.